Viareggio Superyachts Srl Unipersonale (VSY) declares to proceed with the implementation of Waterevolution
VSY believes the yachting sector transformation, in terms of sustainability, represents a crucial challenge for the industry and at the same time
- an extraordinary opportunity for the company’s commercial benefit. VSY has identified in Waterevolution an integrated Model able to respond its
own sustainability commitment through:
- the constant improvement of the ecological footprint of companies in the maritime cluster;
- the investment of resources in environmental responsibility programs for the protection of the sea.
The commitment of Waterevolution’s policy is to address the issue of communication in order to respond, in a strategic and coherent way,
- to the Company’s investment in sustainability:
- communicate clearly, effectively and accessibly the information about programs and all the implemented data;
- demonstrate consistency between policy and the message communicated;
- identify measurable goals;
- increase the transparency and accountability of the company and affect the valorisation of relational capital;
- strengthen the company’s reputation
The communication program’s goals are essentially two:
- Internal Sharing
- External promotion
To drive the program, VSY uses:
- a matrix that includes all the company’s stakeholders and all the possible issues related to its commitment to strengthen sustainability;
- The POST scheme (People, Objective, Strategy, Tools) to define its key aspects and priorities.